Did you know that you can make upwards of $70,000 a year as a small business owner?
Whether you’re nowhere near that mark or you’re ready to go beyond it, it’s important to focus on return customers. This is where your most consistent profit will come from.
Are you wondering how you can do it? Keep reading to learn all about 5 ways to motivate customers to keep coming back to your establishment.
1. Offer Gift Certificates
When it comes to repeat customers, you can lure them in with gift certificates. If a friend or family member knows that they love your products or services, then they’ll purchase a gift certificate on their behalf.
It’s always a good idea to have gift options so that loved ones can have an easy time over the holidays. Just be sure to use these gift certificate templates for your designs.
2. Give Out Coupons
If you want to bring customers back, then you should consider giving them a coupon after they’ve made a purchase.
The coupon could be a certain percentage off their next purchase or it could be a buy-one-get-one-free deal once they return to your store.
3. Have a Rewards Program
For high customer retention, you should spend some time coming up with a rewards program. This could be as simple as a card that the staff stamps after each purchase or something more complicated.
Either way, customers should have one or more rewards to look forward to as they continue to shop at your store. This could be a specific percentage off, a free item, or something else.
4. Connect With People on Social Media
There’s plenty more you can do to boost customer loyalty, such as interacting with customers on social media. The best way to get a customer to remember you is by connecting with them on one or more social media sites.
Not only will they see the awesome content you post on a regular basis, but they can also comment on it, share it, and more. This will strengthen your bond with customers so that they’ll end up supporting you for years to come.
5. Emphasize Customer Service
Simply put, if a customer has a bad experience with your staff, for instance, they probably won’t return again.
This is why you should put as many resources into customer service as you can. That way, customers will leave satisfied and will most likely come back.
Are You Ready to Motivate Customers?
Now that you’ve learned all about 5 ways to motivate customers to keep coming back, you can ensure that you reinforce loyalty and build long-lasting professional relationships. While it’s great to have new customers, old ones returning to you is a sign that your products and services are great.
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