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Jacob Maslow

7 Décor Ideas for a Video Game Birthday Party for Kids

February 16, 2022 by Jacob Maslow
7 Décor Ideas for a Video Game Birthday Party for Kids

Every child deserves a fantastic birthday party, but not every child is the same. Some kids are obsessed with science. …

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How to Avail Bad Credit Motorcycle Loans

February 8, 2022 by Jacob Maslow

Having a bad credit score can reduce your borrowing ability quickly. The loan you could get with a good credit …

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The Ultimate Sock Guide: Choosing the Right Type

February 8, 2022 by Jacob Maslow

Shopping for accessories like socks, shoes, gloves, especially when the winter is around the corner, is necessary. Such add-ons can …

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Organic Baby Products: Protecting Your Child and the Environment

July 13, 2022February 8, 2022 by Jacob Maslow

Caring for a newborn baby may be as rewarding and special as it is daunting. It goes without saying that …

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4 Differences Between Driving a Real Car and on a Video Game

January 24, 2022 by Jacob Maslow
4 Differences Between Driving a Real Car and on a Video Game

Driving games are a fast-growing trend, but the difference between playing a video game and actually driving a real car …

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6 Ways Gaming Can Prepare You for Your First Job

January 15, 2022 by Jacob Maslow
6 Ways Gaming Can Prepare You for Your First Job

It’s a common misconception that video games teach nothing but laziness and slovenly habits. The term “gamer” makes many people …

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How to Throw a Video Game Themed Bachelor Party

January 15, 2022 by Jacob Maslow
How to Throw a Video Game Themed Bachelor Party

When it comes to bachelor parties, there are many ways to go about it. If you and your buddies are …

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A Parent’s Guide to Video Games

January 15, 2022 by Jacob Maslow
A Parent's Guide to Video Games

Video games are a great form of entertainment for many children globally. However, video games are highly addictive, and if …

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8 Tech-Savvy Ways to Stay Safe While Playing Video Games

January 15, 2022 by Jacob Maslow
8 Tech-Savvy Ways to Stay Safe While Playing Video Games

Staying safe in the digital age has never been more important. Recognizing important strategies and tools to keep yourself safe …

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4 Marketing Tips for Launching a New Video Game

January 15, 2022 by Jacob Maslow
In a world where gaming exists as one of the most prominent and lucrative industries in all of history, the process of breaking into it and creating a successful product can be overwhelming. Developing, testing, and launching a brand new video game is really only the starter quest in a long chain; your next task is figuring out how to effectively and successfully market it. 1- Start Building a Social Media Presence These days, social media is one of the most important aspects of online marketing. In order to successfully begin your social media marketing efforts, you'll want to create accounts on all major social networks including Facebook, TikTok, Instagram, and Twitter. Each of these has a back-end marketing toolset for businesses that can help you get started with getting the word out about your new video game. It's also important to remember Reddit when you're looking to get new products and ideas in front of many sets of eyes. There are plenty of subreddits that host great discussions about game development, and many of them also allow you to promote your game for free. Consider joining communities such as GameDev, IndieDev, Apps, and MobileGameDev. 2- Live Streaming Live streaming platforms such as Twitch, YouTube, and Facebook Live are great ways to create rapid interest in your new video game. In 2020, Twitch netted a whopping 18.6 billion hours watched among all users, so there's likely no confusion about why these platforms play such a large role in video game marketing. Consider starting a channel to live stream gameplay from your new video game, and work on climbing your way to a decent following and Twitch Partner status. If you're new to streaming, watch other big names to find out how they entertain and engage with viewers while playing. 3- Create and Sell Branded Apparel A key component of a successful video game marketing strategy is selling apparel that showcases your video game. Merchandise and apparel not only unlock extra marketing potential for your brand but also introduces a new revenue source that can become quite substantial if executed and cultivated correctly. Consider creating or outsourcing work for apparel design as early as possible in the marketing process. 4- Don't Underestimate the Importance of Influencers Influencers are incredibly important for getting the word out about an up-and-coming video game. They generally already have large followings, and some can even provide exposure to very specific niches that would otherwise be difficult to access. Influencers will typically hype up your game and even post gameplay (or live stream themselves playing it) to bring attention and interest to your title. If you don't already know of an influencer you'd like to employ for marketing your new video game, social media is a great starting point for locating and selecting one. It's important to keep in mind that influencers generally charge flat or hourly rates to advertise video games. Influencers with bigger or more relevant followings also might charge an increased amount.

In a world where gaming exists as one of the most prominent and lucrative industries in all of history, the …

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